Arcade Union Studio

Websites built to be found.

Web design, SEO & digital experiences for ambitious local businesses and indie game developers.

I don’t just build pretty websites.

I build websites that do something.

  • Rank.
  • Convert.
  • Sell.
  • Grow.

The studio

Design that looks right. Structure that gets found.

Arcade Union Studio is the web design and SEO side of Arcade Union Ltd. I design, build and optimise websites for local businesses and for indie game developers, with search planned from the first sketch rather than bolted on afterwards.

Two kinds of client, one way of working: understand the goal, build something fast and clear, and make sure the right people can find it.

More about the studio

Who I work with

Local & small businesses

A professional website that brings in customers.

Clear, fast sites built around what the business needs to achieve, structured so people nearby who are searching for what you do can find you.

Indie game developers

A home for your game that does the selling.

Launch pages and game websites with the wishlist link, trailer, press kit and community in the right places, and the search groundwork so players can find it.

Website + SEO

Search shouldn’t be an afterthought.

Most sites are built first and optimised later, so the structure has to be fixed afterwards. I plan the search strategy and the site architecture together, so the pages that need to rank exist, in the right place, from day one.

  1. 01

    Research

    What people actually search for, and what they hope to find.

  2. 02

    Structure

    Which pages exist, what they’re called and how they link.

  3. 03

    Build

    Fast, accessible, semantic, with the technical SEO built in.

  4. 04

    Measure

    Search Console and enquiries tracked, then improved.

How Website + SEO works

Working together

Ways to work together

Every project is scoped to the job. These are the shapes most work takes; fixed prices can be shown here once they are set.

  • Local and small business

    Starter Website

    A focused, fast site for a business that needs a credible home online.

    • A small, focused set of pages
    • Mobile-first design
    • Enquiry form
    • Search-friendly foundations
    • Launch and handover

    Priced to scope

    Ask about Starter Website
  • Local and small business

    Business Website

    A fuller site for a business with several services to explain.

    • Service and supporting pages
    • Structure planned around the enquiry
    • Performance and accessibility checks
    • On-page SEO throughout
    • Launch and handover

    Priced to scope

    Ask about Business Website
  • Local businesses

    Local SEO

    Be found by nearby customers searching for what you do.

    • Local keyword research
    • Google Business Profile review
    • Local on-page SEO
    • Local content plan
    • Clear reporting

    Priced to scope

    Ask about Local SEO
  • Indie game developers

    Indie Game Website

    A launch-ready home for your game that does the selling.

    • Wishlist and store links
    • Trailer and screenshots
    • Press kit
    • Newsletter and community links
    • SEO groundwork

    Priced to scope

    Ask about Indie Game Website
  • Any site that needs steady improvement

    Ongoing SEO

    Regular, measured work after launch, not a one-off push.

    • Technical and on-page fixes
    • Content planning
    • Search Console monitoring
    • Regular review
    • Plain-English reporting

    Priced to scope

    Ask about Ongoing SEO

Next step

Tell me what you’re building.

A short message is enough to start. I’ll reply with an honest view of whether and how I can help.