Service
A proper home for your game.
Professional websites and launch pages for indie developers, built to turn visitors into wishlists, followers and coverage.
Who it’s for
You're making a game and need somewhere to send people.
Your store page can’t do everything. You need a place you own: somewhere to send players, press and streamers; to hold your trailer and press kit; to collect emails; and to be found when someone searches for the game’s name.
I build game websites that are fast, clear and focused on the one thing you need visitors to do.
What’s included
What a game website can include
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Wishlist and store links
The wishlist or store button where people will actually see it, on every page that matters.
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Trailer and screenshots
Presented well and loaded lightly, so the page stays fast on a phone.
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Game information
What the game is, who it's for and what makes it different, in words a player can absorb quickly.
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Community and newsletter
Discord and social links, and an email signup that doesn't depend on a single platform.
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Press kit
Logos, screenshots, key facts and contact details in one easy-to-find place for journalists and creators.
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Search and analytics groundwork
Structure, metadata and measurement set up so the game can be found by name and by what it is.
Promoting or publishing the game itself?
That’s a different job, and Arcade Union already has plain-English guides for it: how to promote an indie game and how to publish an indie game. This page is about the website.
How it works
From a store page to a launch page
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Understand the game
What it is, who it's for and what you want visitors to do.
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Plan the page
Structure, calls to action and what goes where.
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Design and build
A look that suits the game, built to load fast on any device.
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Launch
Live checks, links to your store page and community, and search basics in place.
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Keep it current
Updates for demos, releases and press as the game moves along.
Ways to start
Ways to work together
Every project is scoped to the job. These are the shapes most work takes; fixed prices can be shown here once they are set.
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Businesses and developers launching or rebuilding
Website + SEO
The website and the search strategy, planned together from the start.
- Keyword research
- Site architecture and URL plan
- Build and on-page optimisation
- Search Console set-up
- Measured after launch
Priced to scope
Ask about Website + SEO -
Indie game developers
Indie Game Website
A launch-ready home for your game that does the selling.
- Wishlist and store links
- Trailer and screenshots
- Press kit
- Newsletter and community links
- SEO groundwork
Priced to scope
Ask about Indie Game Website
Questions
Straight answers
Do I need a website if I have a Steam page?
A store page is essential for store discovery. A website is yours: it can rank for the game’s name, hold your press kit, collect email addresses off-platform, and stay put if you change platform.
Is this only for Steam games?
No. Whatever the store or platform, the website’s job is the same: explain the game and send people to the place they can play, wishlist or buy it.
Do you build the game's brand too?
I can help with presentation: how the game and its identity come across on the web. Full game art and branding is a different discipline, and I’ll say so honestly if it’s beyond what I’d do well.
Related services
Next step
Tell me what you’re building.
A short message is enough to start. I’ll reply with an honest view of whether and how I can help.